What We Do
We help smart people create digital products (apps, websites, and ecommerce solutions).
Web
- HTML5/CSS3 Development
- e-Commerce (Magento)
- CMS Integration & Development (TYPO3 & ExpressionEngine)
- App development (PHP + TYPO3 Flow)
Mobile
- Responsive mobile development
- Mobile site development
- iPhone/iPad app development
Core Values
- We believe in partnering with clients. We respect our clients, and we only work with clients who respect what we do. We are partners until the bitter end.
- We are problem-solvers. Our job is not to make something pretty. Our job is not to make a website or create an app. Our job is to solve the client’s problem.
- We know deadlines matter. We don’t create arbitrary deadlines or agree to impossible timelines. We rely on our process and client needs to set realistic milestones, and we hit each one on time.
- We don’t strive to be efficient. We are not a factory, and we don’t churn out websites like one. We work with a small number of clients every year, and we spend plenty of time in discovery and design finding the best (not the fastest or easiest) solutions.
- We aren’t cheap. There are no shortcuts to the right solution, and we don't even try to find them. We'd rather spend our time finding the perfect solution and sweating details for clients who care more about long-term craftsmanship than short-term discounts.
- It's not about the tools. We’ve built websites in TYPO3, ExpressionEngine, Wordpress, Magento, and custom web apps. We even build iPhone apps, and we love it. At the end of the day, though, we have to choose the best tool for each job and it doesn't matter if it's an old favorite or a new challenge.
- We deliver designs, not options. We don't believe in an arbitary number of real solutions to any problem. During the design process, we explore tons of possible solutions and whittle them down ruthlessly until only the best survive. The solution (or solutions) that make it through are shown to the client.
- We hate the hourly rate. We like to work on whole projects, and we don’t believe that hourly (or daily) rates are the best model for us or the client. Our work is done when we’ve delivered the best solution - not when an arbitrary number of hours has elapsed. We have hourly rates for consulting, but they aren't cheap.
Featured Project
- Client: Cedar Lake Christian Assembly
- Goal: Online rebranding and updated usability
- Branding Partner: LivingStone Designs
- Delivered: A responsive design, developed in TYPO3 CMS 6.0 with custom content elements and modified plugins for the editors
- Case Study: Jeremy’s blog
- Link: CedarLake.net
Our Story
After working in-house for ministries and software companies for years, I (Jeremy) needed to reach out and work with more clients than I could as a part-time freelancer. At the beginning of 2012, I created a new kind of studio, Craft+Story, to focus on joining quality craftsmanship in design and development with compelling storytelling for the web and mobile devices.
About Me
Craft+Story is still young, but I've been doing development and design with small companies and ministries since 2001.
I was originally a software developer and engineer, but I always loved the challenges that came with working inside the browser. After studying programming and teaching myself basic web design and development in college, I got a job doing software engineering, PHP development, web design, and a host of other things. For a few years, I got to learn all about content management systems, shopping carts, and running servers from a great mentor.
After a few years in the wilderness of client and in-house work, I went to work for a ministry, Generals International, where I spent over six years building a web department and learning how to think more strategically to realize bigger and crazier goals. During that same time, my blog, pocketrevolutionary.com, got some attention, and I was privileged to write a book, TYPO3 Templates, and get more involved with the TYPO3 community through conferences and helping with the launch of the new TYPO3.org.
In 2010, my friends and I launched and grew a small multidisciplinary agency, Vintage 56, for small businesses and ministries. I learned how much I really loved solving business problems, but I needed to specialize in the web and mobile. After years of helping to grow the Generals web department and Vintage 56, I left to create a new kind of studio dedicated to craftsmanship on the web and mobile devices.
Jeremy Greenawalt
Contact Us
If you'd like to work with us, you can fill out the handy automated form below or just send an email to hello@craftandstory.com with some information about your project.